Apple iWatch concept design

Incredibly appealing design concept for the mythical iWatch by Todd Ham. Looks like a mix of a iOS 7 and an incredible screen on a Nike Fuelband form factor.

Looks fantastic but I’d probably cut another 50% of the functionality demoed and simplify even further. My guess is Apple will too. If they ever do actually release an iWatch my hunch is that it would be a phone companion device focused on health/fitness and won’t tackle tasks such as initiating calls. I also hope it would have a 10x more helpful lock screen than just a clock.