It’s 2023 and I just got a marketing email from TiVo. Based off a search of my email, the last email I got from them was in 2007.
While I admit I often forget they’re still around, but it certainly can’t be a good sign for them if they’re resurrecting email lists from 16 years ago to try to drum up business. ?♂️
I’m thankful my mom is still with us and I have a totally fine relationship with her, but that’s not the case with everyone so for businesses with holiday-centric marketing this type of opt out from OpenTable is thoughtful customer experience.
(Smart business too as it likely means fewer people will just unsubscribe completely.)
The web changes every day.
The best marketing ideas or the coolest programming techniques in January can be outdated by November. My desk is littered with fantastic books on web development design and my Delicious and Instapaper accounts are full of great articles on content strategy and user experience, but one of the best ways to learn about the latest strategies on the web is by listening to podcasts.
In less than an hour while on your way to work you can keep up to date on the latest web trends. If you’re not already tuned in, read on to learn about five great podcasts that you should be listening to.
Continue reading “Five Podcasts for People Who Work on the Web”